You might say, "Why, Steve?"
And I might say, "I don't know".
You might say, "Who's gonna play it, Steve?"
And I might say, "I don't know".

The purpose of this column is to investigate how UX professionals can improve on the all-too-typical process I’ve described and drive product teams toward meaningful dashboard design.

Usually when content strategists talk about user interface work, the focus is on ’Help’ content. While this is an important part of any application, it’s much less messy than other in-app content because you can plan more easily for it up front. It’s much harder to plan for the text on labels, buttons, menus, sub-menus, notifications when a user has fulfilled an action, etc.